earticle

영어

This study is to establish a number of kinds of image making programs through the survey on image making program preference and the actual condition of 20’s men and women. The study conducted with 310 men and women in Gyeonggi. The collected data were processed by SPSS (Statistical Package for the Social Science) WIN 18.0 program for analysis. Analysis of frequency and t-test were used to identify general characteristic of subjects, general items of image making education, awareness and need for image making education. The results of this study are as follows. First, it showed in following order for men: General image education (greeting, posture, motion), social image education (rounded relations, teamwork), facial expression education, business manner education(handshake, business card, seat of honor), telephone manner education (characteristic and importance of answering the telephone), fashion strategies and coordination education, voice education(accurate pronunciation and vocal practice), education for self-expression, action ability, and solution of complex and preparation plan, inner image education(positive thinking and overcoming complex), education for presentation skills, education for make-up and props directions, education for personal color, education for hair direction. Second, facial expression education in a group of women ranked a lower place than the group of men. Third, it could draw result that men are more interested in make-up and props directions than women. Fourth, there was no big difference in every item related the preference between men and women. Consequently, image making education is getting important in modern society. The significance of this study is identify image making program preference of 20’s and the preference of men and women and it could be helpful to provide basic data for developing image making programs.