원문정보
초록
영어
How can business ecosystems be a source of firm's competitiveness? Is corporate social responsibility (CSR) is an investment activity for building sustainable business ecosystems? The purpose of this research is to identify the relationship between CSR, social value, sustainable business ecosystems, and firm's competitiveness by introducing a mediating role of social capital. We conducted depth interviews with seven informants from two domestic firms and four oversea firms. Three propositions were drawn by analyzing qualitative data collected from the interviews and literature review. Various activities creating social value including CSR and CSV (Creating Shared Value) are positively associated with sustainable business ecosystems. Firm accumulates social capital of the business ecosystem through creation of social value. Finally, the social capital of business ecosystem has a positive influence on firm's competitiveness. Implications were suggested for academics and practitioners.
목차
1. 서론
2. 선행연구와 이론적 배경
2.1 비즈니스 생태계와 CSR 연구의 한계
2.2 사회적 자본
3. 분석 및 명제
3.1 사례 기업과 인터뷰
3.2 기업의 사회적 가치창출과 지속가능한 비즈니스생태계
3.3 비즈니스 생태계, 사회적 자본, 기업 경쟁력의관계
4. 토의와 결론
참고문헌