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논문검색

화천산천어축제 관광객의 변화추이 분석에 관한 연구

원문정보

A Study on the Transition of the Change in Hwacheon Sancheoneo Ice Festival Tourist

채용식

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초록

영어

And used, presents the regional impact of tourism festivals by comparing before and after the investigation, to analyze trends Sancheoneo Ice Festival is the second purpose of the study, the diagnosis for each major topic trends for the new Sancheoneo Ice Festival visitors and wishes to provide a basis for quality management (quality tourism) as a representative of the festival to go to lead the festival trends and ensuring continuity, possibility of future growth, differentiation festivals, visitor trends Third, to increase customer loyalty as a consumer-oriented tourism festival the time of the festival to a new perspective and vertebrae in partnership with an admission going to open the festival with the desire to know in advance. This analysis is specific to the type of research presented and analyzed in a time series with local tourism trends and the Sancheoneo Ice Festival presents the problems and development direction. Efforts need to be reborn as a positive trend and reflects the needs of customers with our customers to design a new future as a Republic of Korea representative consumer-oriented festival, festival-oriented research is involved with the performance.

목차

ABSTRACT
 Ⅰ. 서론
 Ⅱ. 이론적 고찰
  1. 관광 트렌드의 변화와 의의
  2. 지역관광트랜드 변화추이(문화체육관광부.2003~2013)
  3. 강원지역 관광객 트렌드 변화추이
 Ⅲ. 추이분석결과 및 해석
  1. 산천어축제 방문객의 변화 추이
 Ⅳ. 결론
 참고문헌

저자정보

  • 채용식 Yongsik Chae. 송호대학교 관광(대명)리조트과 교수

참고문헌

자료제공 : 네이버학술정보

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