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연구논문

중국 전시산업의 현황 및 과제

원문정보

The Current States and Assignment of Chinese Exhibition Industry

윤기관, 박상길

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초록

영어

The purpose of this study is to analyze the current states and characteristics through the latest trends of Chinese exhibition industry. For this purpose, this study analyzed as follows. Firstly, this study analyzed the exhibition venues & centers(facilities) such as the number of exhibition venues by region and city, main exhibition centers of China, and the latest trends of new exhibition facilities in China. Secondly, this study analyzed the annual exhibitions(shows). we studied and evaluated the number of exhibitions(shows) by region and city, the number of exhibitions by exhibition center, the number of exhibitions by category of business in China. Thirdly, based on the above analysis, this study analyzed the current states and characteristics of Chinese exhibition industry. And, we presented the implications obtained by this analyses.

목차

Abstract
 Ⅰ. 서론
 Ⅱ. 중국의 전시장 현황
  1. 지역별 및 도시별 분석
  2. 규모별 전시장 분석
  3. 주요 전시장 분석
  4. 최근의 전시장 신축 동향
 Ⅲ. 중국의 전시회 개최 현황
  1. 도시별 및 업종별 분석
  2. 전시장별 개최회수 분석
  3. 전시장별 전시면적 분석
 Ⅳ. 중국 전시산업의 특징 및 과제
  1. 중국 전시산업의 특징
  2. 중국 전시산업의 과제
 Ⅴ. 결론
 참고문헌

저자정보

  • 윤기관 Ki-Kwan Yoon. 충남대학교 경상대학 무역학과 교수
  • 박상길 Sang-Khil Bak. 충남대학교 경상대학 무역학과 초빙교수

참고문헌

자료제공 : 네이버학술정보

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