earticle

논문검색

RESEARCH ARTICLE

국내 병의원 피부과에서 처방·판매되고 있는 화장품의 표시 및 광고관리 가이드라인 준수 실태에 관한 연구

원문정보

A Study of Abidence State of the ‘Guideline of Cosmetics’ Labels and Advertisements and Regulations’ in Medical Comsmetics in Korea

정호정, 이유나, 이양원, 최용범, 안규중

피인용수 : 0(자료제공 : 네이버학술정보)

초록

영어

Cosmetics industries are getting expanded gradually by the growing needs for the beauty and development of technology. Nowadays it has been widely accepted among the dermatologists that they would be eager to prescribe and recommend cosmetics to get therapeutic effect in aid to resolve the skin problem. Cosmetics’ labels and advertisements are important means for companies to promote sales as well as for consumers and medical experts to choose the products. For this reason, Korea Ministry of Food and Drug Safety (KMFDS) establishes the guidelines related to cosmetics’ labels and advertisements for the consumers from the exaggerative advertisement on cosmetics. In this study we introduce the detailed guideline of cosmetics’ Labels and Advertisements and Regulations and analyzed the states abided by the company. Including domestic and imported products handling in Konkuk university hospital, total 12 companies and 68 cosmetic products were investigated by the ‘Guideline for Cosmetics’ labels and Advertisements’ established by KMFDS. The 67% of the products were using more than one word or phrase prohibited by the guidelines. It is higher rate than expected given that the cosmetics business related to clinics are less competitive on the advertisement than general cosmetic business field. Above all the guidelines should be complied more strictly by the cosmetic advertisement, but also need to consider whether the present guidelines are well reflecting the reality. Medical experts who deal the cosmetics should be aware of guidelines so that recommend proper cosmetics for the patients and not dazzled by the exaggerative advertisement.

목차

Abstract
 Ⅰ. 서론
 Ⅱ. 이론적 배경
  1) 용어정의
  2) 화장품 표시, 광고 가이드라인 규정
 Ⅲ. 연구방법
 Ⅳ. 연구결과
 Ⅴ. 결론
 참고문헌

저자정보

  • 정호정 Ho Jung Jung. 건국대학교 의학전문대학원 피부과학교실
  • 이유나 Yu Na Lee. 건국대학교 의학전문대학원 피부과학교실
  • 이양원 Yang Won Lee. 건국대학교 의학전문대학원 피부과학교실
  • 최용범 Yong Beom Choe. 건국대학교 의학전문대학원 피부과학교실
  • 안규중 Kyu Joong Ahn. 건국대학교 의학전문대학원 피부과학교실

참고문헌

자료제공 : 네이버학술정보

    함께 이용한 논문

      ※ 원문제공기관과의 협약기간이 종료되어 열람이 제한될 수 있습니다.

      0개의 논문이 장바구니에 담겼습니다.