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영어

In this paper, I tried to examine through what kind of network the national cultural strategy which is considered as a significant cause of the formation of the travel culture of China in prior cultural studies was implemented in Shanghai region. Since Reform and opening-up, Shanghai began to develop the travel place in order to emerge as a “world famous travel city” under the city plan to leap to an world class city. It was accordance with the activation strategy of travel industry of national level that has been part of economic plan aiming at industrial restructuring. As the development of the travel industry progressed, it expanded the range to encompass up to the length triangular region including Zhejiang, and Jiangsu region that lead to establish Infrastructure such as expressways and railways, grant the hierarchy of the relations between inter-city and neighboring areas to the extent of reproducing travel resources of mentioned region. So, The development of travel resources in Shanghai regions has been carried out at the initiative of the central government, it was part of the process of regeneration of urban space in transition to globalized and commercialized space. Constructing Changzhou National High-tech District and suburban areas, and the Disneyland, conflict such as rise in real estate prices, alienation of the inhabitant from the process, commercialization has been internalized and it was a series of processes forcing to form the identity of the consumer city rather than the cultural travel destination.