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<특집> 동북아의 문화산업

관광목적지로서 부산 갈맷길에 적용한 관광스토리텔링의 개념적 구성요인에 관한 연구

원문정보

The application of the conceptual dimension for tourism storytelling to Galmaetgil of Busan as a tourist destination

최욱희, 양위주

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초록

영어

This study aims to emphasize growing importance of the walking trail as a new creative tourism resource and to identify conceptual dimensions of the trail based on the tourism storytelling. For this purpose, this study investigates not only meaningful dimensions of tourism storytelling for Galmaetgill of Busan from the survey, but also the differences in these conceptual dimensions among the visitor type, gender, and interpreter involvement. The results of the study suggest that tourism storytelling is classified into three conceptual dimensions, including communicativeness, sensitivity, and locality. The t-tests show significant differences in communicativeness according to type of visitors and interpreter involvement while there is no significant difference in gender. Future study should develop extended conceptual dimensions by applying to other trails such as Dulregil of Mt. Jiri and Ollehgil of Jeju.

목차

1. 서론
 2. 이론적 배경
 3. 연구방법
 4. 실증분석
 5. 결론
 참고문헌
 논문초록

저자정보

  • 최욱희 Choi, Wook-Hee. 부경대학교 대학원 경영학과 박사과정
  • 양위주 Yhang, Wii-Joo. 부경대학교 관광경영학과 교수

참고문헌

자료제공 : 네이버학술정보

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