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RESEARCH ARTICLE

전북 지역에 거주하는 미용서비스업 경영자의 경영컨설팅에 대한 인식

원문정보

Recognition of Beauty Service Executive about the Beauty shop Management Consulting in Jeollabukdo Province

문금옥

피인용수 : 0(자료제공 : 네이버학술정보)

초록

영어

This study of executive management consulting services for cosmetic recognition (interest / utilization) identify and consulting industries and related institutions are intended to provide the basis. Survey on Current Status and consulting for Jeonju, Iksan, Gunsan, Kimje, Jeongeup the executive management of the beauty shop to 150 people were conducted September, 2011 3-2011 days until September 30, direct interviews fill his way through the survey was carried out statistical analysis using the SPSS WIN 18.0 program were analyzed. Beauty Jeolla study awareness of management consulting services managers (interest, utilization) showed a high, management consulting, many managers do not know about, and policy enforcement in the hope of being part of the government consulting business, dependence, respectively. Given the light of these results, Korea Health Industry Development Institute consulting small business consulting business and the active promotion of the business that require urgent management services Beauty Bar and causes the government the opportunity to participate in the management consulting business, you might as done successful business start-ups stabilization and to contribute to strengthening the competitiveness soon lead to job creation and employment quality is considered.

목차

Abstract
 Ⅰ. 서론
 Ⅱ. 연구방법
  1. 조사대상자
  2. 문항 구성
  3. 자료 분석
 Ⅲ. 연구결과
  1. 신뢰도검증
  2. 인구사회학적 특성
  3. 미용서비스업 경영자들의 일반적 특성
  4. 경영 컨설팅의 이용실태와 만족도
  5. 경영 컨설팅의 관심도와 활용도
  6. 미용서비스업 경영자들의 일반적 특성에 따른 경영컨설팅 관심도와 활용도
 Ⅳ. 결론
 참고문헌

저자정보

  • 문금옥 Keum-Ok Mun. 서해대학교 피부미용학과

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자료제공 : 네이버학술정보

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