earticle

영어

The purposes of this paper are two-fold under the condition that Seoul Railway Station already has the sense of place and makes an important role in establishing the national transportation hub. First, the study analyzes the causality among the major factors for establishing the sense of place in Seoul Railway Station. Secondly, it also reveals the significance of the variables which are composed of the major factors in order to reinforce the sense of place in Seoul Railway Station. On the basis of the empirical analysis, it is found out that the place meaning factor does not have much influence on the intention of positive action by visitors toward Seoul Railway Station. On the other hand, the place attachment factor is strongly associated with the intention of positive action by visitors toward it. In terms of the level of the significance, the commercial and conventional facility variables of the place meaning factor as well as the loyalty and attractiveness of the place attachment factor are very significant in order to strengthen those factors, respectively. Finally, as the policy implication, the results of the study emphasizes that the commercial and business functions of the Seoul Railway Station should be reinforced. It also indicates that mixed-land use development based on historical and traditional structures are essential for reinforcing the sense of place in Seoul Railway Station,