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Evaluation of University Students’ Utilization of Smartphone

원문정보

초록

영어

Students of a university in Korea have been surveyed in an effort to verify the usage status of smart phone. Based on survey data from 135 participants, the most preferred usage and usual usages of the smartphone are evaluated. Perceived and relative significance of satisfaction to usages of the smartphone according to demographic variables such as sex and academic year have been evaluated. The results indicate that the most important usage of smartphone is ‘REAL-TIME COMMUNICATION’ rather than ‘TELEPHONE’ or ‘INTERNET SEARCH’. ‘STUDY’ usage gets the least response in usual usage and the most important usage of smartphone. ‘REAL-TIME COMMUNICATION’ usage received the most affirmative response in serviceability too. The worst serviceable usage is ‘DMB TV WATCHING’ followed by ‘SHOPPING’ which requires payment function. We found that there is no statistical difference in the most frequent usage of smartphone not only between males and females but also among school year of participants. We found significant differences in perceived satisfaction to ‘DATE BOOK’ usage and ‘DMB TV WATCHING’ according to gender. However, we found that there is no statistical difference in perceived satisfaction to usages of smartphone among school year of participants.

목차

Abstract
 1. Introduction
 2. Verification of Usage of Smartphone
  2.1. Survey Methodology
  2.2. Survey Results
 3. Analysis of Differences in the Most Frequent Usage and Perceived Satisfaction to Usages of Smartphone according to Sex and School Year
  3.1. Study Methodology
  3.2. Study Results
 4. Conclusions
 References

저자정보

  • Sang-Zo Nam Department of Service Management, Mokwon University, Daejeon, Korea

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