earticle

영어

The aim of this paper is to analyze empirically structure of network among regions where progress multi-region tourism development. The sample was drawn from 23 regions which included in Namhaean tourism-belt. UCINET6.0 as social network analysis program was used to analyze density, centrality and structure hole of network among regions. The result of analysis as follows. First, real network emerged from low cooperation stage in the multi-region tourism development. Second, the result of analysis showed that the network was at an early stage. Third, hub region exists in the multi-region tourism development. Forth, The outcome suggested that geographical accessibility was important variable. Fifth, network among regions which have the similar type of resources was very strong. Finally, regions have to contact more various regions for advantageous position in the multi-region tourism development. In conclusion, the result of this paper implies the method how the central government and the local government develop tourism of regions using analysis of network structure in the multi-region tourism development .