earticle

영어

This study has the purpose in examining the effect of the participation motives in overseas off-season training and choice attributes on intention to revisit. To achieve the study purpose, it selected 162 subjects among the members of outdoor golf driving range located in Seoul and Gyeonggi-do by using stratified random sampling. For data collection, SPSS WIN 18.0 statistics package program was used. As data analysis techniques, frequency analysis, factor analysis, reliability analysis, t-test, One way ANOVA, correlation analysis, and multiple liner regression were used. Conclusions through those methods and procedures are as follows: Firstly, there are statistically significant differences in ages, vocations, academic backgrounds, and income levels in regard to intention to revisit according to the demographic variables of participants in overseas off-season golf training, but there was no difference found in genders. Secondly, big or small correlations appeared in participation motivation of overseas off-season golf training, choice attributes, and intention to revisit. In particular, participation motivation of overseas golf training and choice attributes had a statistically significant effect on intention to revisit.