earticle

영어

Although exhibition space has sharply increased in recent years, there is no study on how these increases affect the exhibition industry. This study examines the relationship between the increase in exhibition space and the growth and change of the exhibition industry. Key findings are as follows: (1) With the increased exhibition space, the number of exhibitions held each year also rose steadily from 132 events in 2000 to 354 events in 2007 (2.68 times of increase over 2000). (2) Exhibition share by region has greatly changed due to the influence of increased exhibition space in the region out of Seoul. Seoul has experienced the on -going decline in share from 72.76% in 2003 to 64.29% in 2005 and 52.82% in 2007. On the other hand, exhibition share by other regions are on the increase. (3) In spite of sharp increase in exhibition space, average operation rate of exhibition center has been maintained at the level of 50-60% along the overall uprising trend. This means that the increased exhibition space not only accommodate the potential demand but also promote it actively. (4) The exhibition space in 2007(37,213,432㎡) jumped 150% compared to 2001(14,704,305㎡) and Compound Annual Growth Rate(CAGR) for the last 6 years since 2001 was 16.74%. This means that increased exhibition space had an effect on the growth of the exhibition industry.