원문정보
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목차
I. Introduction
1. Research Background: The development of Intemet and the EC’s influence to the world’s business:
2. Problem posing and Research purpose:
II. New marketing method for new times - Internet Marketing
III. One important type of Intemet Marketing - Search Engine Marketing:
1. The introduction for background:
2. Search Engine
3. How do web search engines work?
IV. Search Engine Marketing:
1. Concept:
2. The principle of work:
3. Core concept/idea:
4. The objects of Marketing:
V. How to look upon the SEO? What attitude should wetake for SEOV. How to look upon the SEO? What attitude should we take for SEO?
1. The conceptualized cognition:
2. The essence of SEO service:
3. Some content which SEO is not suitable for:
4. Black-hat SEO:
5. Who can guarantee website’s ranking?
6. Which is much more important between being friendly to search engine and being friendly to users?
7. Could SEO be outsourced?
8. Could enterprises do SEO by themselves? Is it difficult for SEO? What should we prepare for doing SEO well?
VI. Conclusion
Reference:
Abstract
1. Research Background: The development of Intemet and the EC’s influence to the world’s business:
2. Problem posing and Research purpose:
II. New marketing method for new times - Internet Marketing
III. One important type of Intemet Marketing - Search Engine Marketing:
1. The introduction for background:
2. Search Engine
3. How do web search engines work?
IV. Search Engine Marketing:
1. Concept:
2. The principle of work:
3. Core concept/idea:
4. The objects of Marketing:
V. How to look upon the SEO? What attitude should wetake for SEOV. How to look upon the SEO? What attitude should we take for SEO?
1. The conceptualized cognition:
2. The essence of SEO service:
3. Some content which SEO is not suitable for:
4. Black-hat SEO:
5. Who can guarantee website’s ranking?
6. Which is much more important between being friendly to search engine and being friendly to users?
7. Could SEO be outsourced?
8. Could enterprises do SEO by themselves? Is it difficult for SEO? What should we prepare for doing SEO well?
VI. Conclusion
Reference:
Abstract
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