earticle

영어

Today, with the development of modern civilization and the improvement of economic and cultural awareness, there is a growing expectation and desire among middle-age women, who try to lead a healthy and beautiful life, for high-quality life. In this study, a survey was carried out on 404 women in their 40s~50s to obtain more scientific and efficient data, with the purpose of pursuing a healthy and pleasant life by the desirable skin care and body management. The SPSS v. 14.0 was used for the analysis of data. The findings of this study were summarized as follows. First, the skin care behavior showed that for the skin type, ‘dry skin’ is the highest, and ‘skin wrinkle and elasticity’ is the main drawback of skin. For the self skin care, 174 middle-age women didn’t take care of their skin by themselves. Second, the body management behavior showed that most of 404 middle-age women are now normally satisfied, or unsatisfied with their body, and ‘abdomen and waist’ is the main drawback of body. For the self body management, 184 middle-age women didn’t take care of their body in their own way. Third, the using condition of skin care and body management shops showed that only 20.3% of 404 middle-age women have experience of taking the program in the skin care and body management shops. For the use frequency, ‘under 1 time’ was the highest by 50.0%. For the use purpose, ‘the use of its shops for young and healthy skin’ was the highest by 42.7%. For the main management, ‘facial treatment by general skin massage’ was the highest by 97.6%. By above-mentioned findings, most of those surveyed aren’t satisfied with their skin and body, and roughly 55% take care of skin and body in their own way. Consequently, it will require positive responses that help modern women pursue a healthy and beautiful life in more scientific and systematic way in the future.