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융합시대의 스타콘텐츠 발굴 및 선정에 관한 연구

원문정보

A Study on the Decision and Selection of the Star Contents in the Convergence Era

임명환, 박용재, 허필선

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초록

영어

In this era of convergence, which is characterized by the integration and combination of technology and industries, broadcasting and communications, offline and online, and devices and services, the content industry is also experiencing rapid changes including inter-genre exchange, the creation of new industries, and customized demand. Specifically, IT-based digital content industries such as the online game, e-book, mobile contents and web portal industries are no longer restricted to the boundaries of video, music and games but are being expanded into the realms of education, medicine, fashion and sports thanks to CT innovation of 3D, CG, AR/VR, VFX, etc. As such, various countries have come to recognize the convergent content industry as a new growth engine that will pick up where the IT industry left off, and are forming policies for its development accordingly. This research aims to optimize the system of content taxonomy which is currently genre-focused and unable to support technological development and convergence, and to discover and select star contents to be rigorously developed with governmental support. In this paper, 20 star contents in 8 areas were selected, and these are expected to create tremendous cultural and economic value through ongoing technological and industrial development.

목차

Abstract
 1. 서론
  1.1 융합시대의 콘텐츠산업 특성
  1.2 새로운 콘텐츠 분류체계
 2. 분석 방법 및 절차
  2.1 스타콘텐츠 발굴 및 선정의 필요성
  2.2 분석 방법 및 절차
  2.3 델파이(Delphi) 및 인뎁스(In-depth) 조사
 3. 스타콘텐츠 발굴 및 선정
  3.1 델파이 조사 분석
  3.2 인뎁스 조사 분석
  3.3 스타콘텐츠 선정차세대 융합형 콘텐츠
  3.3 스타콘텐츠 선정
 4. 결론
 참고문헌

저자정보

  • 임명환 Myung-Hwan Rim. 한국전자통신연구원(ETRI) 기술전략연구본부 책임연구원
  • 박용재 Yong-Jae Park. 한국전자통신연구원(ETRI) 기술전략연구본부 선임연구원
  • 허필선 Pil-Sun Heo. 한국전자통신연구원(ETRI) 기술전략연구본부 선임연구원

참고문헌

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