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논문검색

연구논문

TV 뉴스 아나운서와 시사 · 교양 프로그램 아나운서의 이미지분석

원문정보

TV News Announcer and Preview · Liberal Announcer Image analyze

박도현, 양은진

피인용수 : 0(자료제공 : 네이버학술정보)

초록

영어

In modern society, mass media and the influence of various media can be in touch with a lot of information. Most of the people close to the mass media provide information to receive the type of media is the TV. The over-the-air TV, cable, entertainment, entertainment information from a variety of genres, but each type of information passed to us than the collection of information in one place the most popular news program, will be watching. News about the people trust, honesty is often admired for. Announcer for each program you want to show the personality changes to fit the costume and hair style makes the viewers a new image emerged. This study, the KBS, MBC, SBS’s Liberal (Arts) , current affairs program, the announcer and news anchor of the women’s image through hair and makeup were analyzed. This study has the following research questions were conducting research. First, progress through the program, the announcer of the image according to the classification of images which appeal to audiences that will want to know. Secondly, when watching a program in which parts of viewers for the announcer to proceed, reliability, honesty, liking, intimate feel analyze what the factors. The image of the anchor modern, chic, formal, has a classic image. Cool costumes representing the intellectual feeling of simple lines consist of a series of costumes were worn. Literacy programs, the announcer suggests a romantic, Eleanor Elegance has an image. A warm family and the color of clothes to wear family intimacy, charm, tenderness expressed.
Ruffled dress tus more, and accessories. Bob hair cut and shape of the anchor often, turning on the style bangs behind her ears plugged with a natural feel expressed in the form of dropping a single shot cut. Preview, literacy 0 the point of the ribbon, floral and lace, and decorative elements that represent the feminine sense could see that plprograms show announcer activity by short bangs, a half wave on the head with delightfully youthful feeling and natural images are represented simultaneously. In this study, the anchor and announcer of the program, which can vary depending on hair and makeup image, costumes, etc. that show how many were responsible, the announcer for a variety of images to classified information puts the significance of the study.

목차

Abstract
 I. 서론
  1. 연구목적 및 배경
  2. 연구방법 및 범위
 II. 이론적 배경
  1. 미디어의 정의 · 개념
  2. 뉴스의 정의와 개념
  3. 뉴스 앵커의 자질
  4. 아나운서의 역할과 종류
 III. 이미지
  1. 이미지와 색상
  2. 아나운서 이미지 유형
  3. 뉴스앵커와 시사 · 교양 프로그램 아나운서 이미지 비교
 IV. 결론
 참고문헌

저자정보

  • 박도현 Do-Hyun Park. 서경대학교 미용예술대학원
  • 양은진 Eun-Jin Yang. 서경대학교 미용예술학과 교수

참고문헌

자료제공 : 네이버학술정보

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