earticle

영어

The purpose of this study is to help make an efficient operational assessment of the Pusan International Film Festival through an objective assessment of measurement items for the evaluation of international film festivals. It conducted an operational assessment of measurement items by major participant groups of the Pusan International Film Festival, using International Film Festival Assessment Index. Overall operational assessments of Korea's international film festivals, have been made since 2005, using assessment indicators under the approval of the Ministry of Culture, Sports and Tourism. However, they are to survey the satisfaction degree of all international festivals that are held in Korea at the same time, not used for the efficient use of objective operational assessment of each film festival. This study, centering on the indicators of the Ministry of culture and Tourism, used the attributes of satisfaction assessment of operational quality in viewers out of the assessment items of international film festivals (2005 to 2007) to apply to Pusan International Film Festival. The result of analysis, in Pusan International Film Festival, found the significant application of the International Film Festival Assessment Index on the Pusan International Film Festival evaluation.