earticle

논문검색

A Study on Individual Characteristics of Entrepreneurs Affecting Market Orientation and Technology Orientation of New Enterprises

원문정보

Kyu-Ho Cho

피인용수 : 0(자료제공 : 네이버학술정보)

초록

영어

After examining the various perspectives concerning individual characteristics of entrepreneurs including personality traits and characteristics through a literature review, for the purpose of finding out managerial implication on practice, this paper divides individual characteristics of entrepreneurs into two dimensions: inherited elements(e.g. extraversion, conscientiousness, emotional stability of big five factors of personality) and acquired elements(e.g. education, experience). It then tested the hypotheses of causal relationships between individual characteristics and strategic orientation(market- and technology orientation) of new enterprises. The results of this research show that two composite concepts exert significant influence on market- and technology orientation of new enterprises: agreeable extraversion, conscientious openness of inherited elements. However, none the acquired elements exert such an influence. In addition market- and technology orientation proved to be beneficial to firm performance in terms of satisfaction.

목차

Ⅰ. Introduction
 Ⅱ. Literature review
 Ⅲ. Research model and research hypotheses
 Ⅳ. Methodology
 Ⅴ. Analysis
 Ⅵ. Discussion and conclusion
 References
 ABSTRACT

저자정보

  • Kyu-Ho Cho 조규호. Professor, Seowon University, Dept of Business Management

참고문헌

자료제공 : 네이버학술정보

    함께 이용한 논문

      ※ 기관로그인 시 무료 이용이 가능합니다.

      • 6,700원

      0개의 논문이 장바구니에 담겼습니다.