earticle

영어

A company' s core competency is the one thing that it can do better than its competitors. A core competency can be anything from product development to employee dedication. If a core competency yields a long term advantage to the company, it is said to be a sustainable competitive advantage. The purpose of this study is to analysis the level of competitive
capability of specialized semiconductor design companies in defense industry.
The samples of this study are 52 companies that mainly develop ASIC (Application Specific Integrated Circuit), and their company executives are asked for formulate as survey questionnaire. Questionnaire consists of 5 part inquiry which is composed of (1) management operation capability, (2) design development capability, (3) technology accumulation capability, (4) marketability, and (5) human capital capability.
The results show firstly, that the design development capability and technology accumulation level are the most important factor to keep their competitive power. Secondly, many companies feel the lack of management operation capability and government support in policy. Thirdly, the success of design development depend on the market survey and strategic planning by the initial stage. Fourthly, the CEO leadership and marketability also play an important role to preserve company competitiveness. Finally, an experienced expert is still extraordinarily deficient in semiconductor design field.