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경주 문화스토리 도시화 방안 연구

원문정보

A Study on Gyeongju Cultural story city Program consulting

고경래

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초록

영어

It is desirable that the local city develops while forming unique strategy industry and original area culture in comparison with a metropolitan area or other big city. Gyeongju in particular is a history and culture city in the global dimension that culture remains or cultural assets remains are various, and it is distributed. Gyeongju has a possibility to develop as the culture story city that utilized resources of various historical culture environment. If it defines a ʽStory cityʼ or ʽCultural story cityʼ treated in this study frequently, it seems to be the following. I want to define a city with stories such as unique culture in the town as the unit of the city as a ʽStory cityʼ. ʽCultural story cityʼ is the city where a local peculiar story to have can apply to the physical space of the city. It produces various cultural contents, and it is the city where a symbol system of the urbiculture is established.

목차

ABSTRACT
 I. 서론
  1. 연구의 배경 및 용어해설
  2. 연구의 목적
  3. 연구의 개요
 Ⅱ. 문화스토리도시 경주의 잠재력
  1. 경주시 권역별 스토리
  2. 권역별 대표스토리 및 캐릭터 분석의 예시
 Ⅲ. 문화스토리도시 경주 실현방안
  1. 경주시만의 상징적인 도시이미지 구축
  2. 캐릭터를 활용한 경주 스토리의 상품화
 Ⅳ. 해외사례 : 스토리텔링을 통한 지역경제 활성화
  1. 일본 우고마치의 미소녀 캐릭터 마케팅
  2. 일본 사카이미나토의 ʽ요괴ʼ 캐릭터 지역마케팅
 Ⅴ. 스토리가 살아 숨 쉬는 도시
  1. 문화스토리 공간으로서 경주지역의 가치
  2. 문화스토리도시 경주 통합아이덴티티 구축
 Ⅵ. 결론 : 문화스토리 관광지로 발전하기 위한 조건
  1. 문화스토리도시 이미지 구축
 참고문헌

저자정보

  • 고경래 Ko, Kyoung-Lae. 경주대학교 시각디자인학과 교수

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