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영어

Most of the World cup stadiums with facilities such as shopping malls, saunas, wedding halls and food courts are reporting deficits except the Seoul World cup stadium. In this regard, it is required to develop new business items matching the regional characteristics. It could be a good solution to develop a stadium as one of the touring courses in the region like the Jeju World cup stadium.
Another lesson comes from foreign case: FC Bayern München is running its own youth teams. Running local youth teams has significant meanings in terms of inviting more audience to a higher level of soccer games through the strengthened fundamental of the club as well as attracting natural interests and affections from the local residents to the club. For Korean stadiums, it could be another solution to develop a region as a soccer community with the stadium at its core.
In conclusion, if the local franchise soccer clubs make efforts to found youth teams and contribute to forming soccer communities, we can get a synergy effect of making better use of the stadiums and development of soccer culture.
Likewise, the money-eating World cup stadiums should pour their efforts into developing more efficient operation plans adapted to the local environments by learning from other profit making stadiums in Korea and successful foreign stadiums.