원문정보
초록
영어
As the growth of Internet business, many web sites have been developed their own Internet business strategies. Yet, many web sites have difficulties to make profit. In this paper, an economic model is developed to analyze web sites' quality and pricing strategies when they initiate their services as free services and develop advertising services and other charged services. By analyzing the economic model, optimal quality and prices was found. And by analyzing the optimal strategy, I found that web sites should properly decide their market share on initial customer. Finally, the importance of web sites' productivity to make profit is emphasized.
목차
I. 서론
II. 경제모형
1. 1단계 : 초기 무료 서비스 제공
2. 2단계 : 유료 서비스 제공
III. 분석
1. 최적가격
2. 초기 사용자 비율(초기 품질)
3. 비용 계수(생산성 지수)의 영향
IV. 결론
참고문헌
Abstract
II. 경제모형
1. 1단계 : 초기 무료 서비스 제공
2. 2단계 : 유료 서비스 제공
III. 분석
1. 최적가격
2. 초기 사용자 비율(초기 품질)
3. 비용 계수(생산성 지수)의 영향
IV. 결론
참고문헌
Abstract
저자정보
참고문헌
자료제공 : 네이버학술정보