earticle

영어

Korea's traditional markets are now facing a serious crisis because there are a lot of large distribution centers around it. Although merchants who manage traditional markets tried to improve the environment of their markets, those activities have no contributions to their incomes. The reason why they can't make a profit is a lack of business mordernization such as a service for satisfying customers. The purpose of this study is to examine a primary factor of falling sales in Angang traditional market by conducting an extensive survey. Through the results of this study, we identify that merchants and customers are in need of arrangement of stall keepers as well as an extension of convenient facilities even if they satisfy the business mordernization, and indicate the direction Angang traditional market should take in the future.