초록 열기/닫기 버튼
The purpose of this study is to empirically test the relationships between customer incivility and job satisfaction, customer orientation. For this purpose, both literature study and empirical study was conducted. And we have selected three factors as the customer incivility, job satisfaction and customer orientation variable. The data was collected by using structured questionnaires to hospital administration employees. The proposed research model is testing 195 valid questionnaires using PASW 18.0 and AMOS 18.0. The result of this study reveal that customer incivility are negatively associated with job satisfaction and customer orientation. There was a partial mediating effect of job satisfaction between customer incivility and customer orientation. It is hoped that this will be used as basic data to raise social awareness about the working conditions of hospital administration.
