초록 열기/닫기 버튼
Using the Analytic Hierarchy Process (AHP), this study investigates a recognition difference of priority order in Financial Ratio by each stakeholder (CEO, stockholders, creditors. The questionnaire was conducted mainly in Seoul and Daegu area. The number of respondents is 73, 25 of which are CEOs (34.2%); 23 stockholders (31.5%); and 25 creditors (34.2%). In evaluating the value of a firm, Profit Index is the primary criteria for all stakeholders, followed by Stability Index and Activity and Growth Index. For secondary criteria, return on asset was ranked as most crucial in Profit Index; current ratio in Stability Index and inventory turnover ratio in Activity and Growth Index. For all stakeholders (CEO, stockholders, creditors) Profitability Index is of the highest importance, different from conventional beliefs that Stability Index would be the overarching criterion for creditors, which suggests no index can better promote a firm’s image than profitability. Lastly, looking at the distinction according to the type of stakeholders in combined standards that puts both primary and secondary criteria into consideration simultaneously, executives and creditors prioritized Return on Assets among 12 items in Financial Index while stockholders pointed to EPS as the most significant factor. This indicates how much net profit investment generates is the top concern of the stockholders. This study has great implications in that it is the first comparative analysis of which Financial Ratio is considered the most value-related by each of the stakeholders.
