@article{ART000869263,
author={이선수},
title={The Role of Involvement and Perceived Self-Efficacy in the Elaboration Likelihood Model: An Experimental Study of Television Commercials},
journal={산업경제연구},
issn={1229-201X},
year={2003},
volume={16},
number={5},
pages={3-null}
}

TY - JOUR
AU - 이선수
TI - The Role of Involvement and Perceived Self-Efficacy in the Elaboration Likelihood Model: An Experimental Study of Television Commercials
T2 - 산업경제연구
JO - 산업경제연구
PY - 2003
VL - 16
IS - 5
PB - 한국산업경제학회
SP - 3
EP - null
SN - 1229-201X
AB - Seon-Su Lee
KW - ELM, Involvement, Self-Efficacy, PersuasionI. INTRODUCTION
DO -
UR -
ER -

이선수. 2003, "The Role of Involvement and Perceived Self-Efficacy in the Elaboration Likelihood Model: An Experimental Study of Television Commercials", 산업경제연구, vol.16, no.5 pp.3-null.

이선수 "The Role of Involvement and Perceived Self-Efficacy in the Elaboration Likelihood Model: An Experimental Study of Television Commercials" 산업경제연구 16.5 pp.3-null (2003) : 3.

이선수. The Role of Involvement and Perceived Self-Efficacy in the Elaboration Likelihood Model: An Experimental Study of Television Commercials. 2003; 16(5), 3-null.

이선수. "The Role of Involvement and Perceived Self-Efficacy in the Elaboration Likelihood Model: An Experimental Study of Television Commercials" 산업경제연구 16, no.5 (2003) : 3-null.

이선수. The Role of Involvement and Perceived Self-Efficacy in the Elaboration Likelihood Model: An Experimental Study of Television Commercials. 산업경제연구, 16(5), 3-null.

이선수. The Role of Involvement and Perceived Self-Efficacy in the Elaboration Likelihood Model: An Experimental Study of Television Commercials. 산업경제연구. 2003; 16(5) 3-null.

이선수. The Role of Involvement and Perceived Self-Efficacy in the Elaboration Likelihood Model: An Experimental Study of Television Commercials. 2003; 16(5), 3-null.

이선수. "The Role of Involvement and Perceived Self-Efficacy in the Elaboration Likelihood Model: An Experimental Study of Television Commercials" 산업경제연구 16, no.5 (2003) : 3-null.