초록 열기/닫기 버튼
Place marketing has been a major policy measure in Korea local governments for the last decades. Place marketing is reflected on public relation marketing such as festivals and events. Korea local governments also take various marketing tools beyond these. In this study, we develop 3D Web-GIS model that includes VRML-based open source green space. For GIS research and industry are growing in building and construction, it is remarkable that green space GIS is developed. If the suggested method is adopted and developed in local governments, it will give them effective way to public relation marketing for place marketing.
키워드열기/닫기 버튼
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VRML based Web-GIS, 3D Green Space, Public Relation Marketing
