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The objective of this study is to suggest policies for the reform of rural extension services. Facing a knowledge-based society, decentralization, and globalization in recent years, the rural extension services system has to be changed to keep up with the society development.Rural extension services have to focus on the needs of consumers as end-user of agricultural products. The clients anticipate implementing extension services related to safety food and environment conservation.On the other hand, Specialized farms need to advanced and innovative technologies & informations. Therefore, consulting services have to be provided as a model of farming systems research and extension(FSRE). For general farms, a regular visit system can be adopted to deliver generalized and standard technologies & informations to them timely.The central and local organization for extension services has to be reformed. Extension headquarter of Rural Development Administration(RDA) has to convert from commodity-oriented formation to function-oriented. Also, local extension systems has to reorganize from administration boundary based to agri-ecology region based.